Gio - Buton
Year of Realization
A.G.B. Impresa Generale di Pubblicita
79 x 35
Gio Buton: A large Italian "Stile Liberty" (the Italian equivalent of Art Nouveau) poster by Giovanni Mataltoni, 1900. This piece advertises the products of Gio Buton, the first Italian company to produce distilled spirits.
Giovanni Mataloni (1869-1944) was one of the founders of the Italian "Stile Liberty" movement, and a powerful force in poster art.